Listing Agents and What Do They Do?
There are several key players in the real estate business. But for property owners wishing to sell their home,
business, or land, a listing agent is the most important. A listing agent is a real estate agent who contracts with
a property owner to represent the owner in the sale of their property. A listing agent may work in either or both
commercial or residential real estate.
A listing agent has several important responsibilities to the property owner, which they must fulfill in order
to successfully sell the property, in which the listing agent is paid a percentage of the sale.
The listing agent is responsible for marketing the property, presenting purchase offers to the owner, and
overseeing the transaction from proposal to closing. In residential real estate, the listing agent works for the
homeowner, but may also represent a buyer as a dual agent ... in this instance the agent should be neutral to both
parties.
Differing from a buyer’s agent, who has the responsibility of helping a buyer locate property and representing
only the buyer during a real estate transaction, a listing agent is responsible for marketing a property for the
buyer and typically works with potential buyer’s agents to secure a buyer. Listing agents, like all real estate
agents, must be licensed in the state or province where the property they represent is located.
Among other tasks of a listing agent, she prepares listing and marketing material for your property, places your
property in a multiple listing service (MLS) for other agents to access, thus widening the pool of perspective
buyers and is responsible for staffing open houses, arranging private showings, and presenting and explaining all
offers to purchase real estate to the property seller. The listing agent will also attend to the details of an
accepted contract, such as inspections, and attend the closing with the seller.
Once a home or property owner enters into a listing contract with a listing agent, both parties are
bound to the contract for a specified period of time. If, after the listing period expires, the listing agent has
not found a buyer for the property, the property owner is free to enter into another contract with the same or
different listing agent.
Listing Agents Ready To Help You Sell Your Home
Mary Renzoni
Realtor Associate
Working Hard For YOU
Prudential Tropical Realty
Cell: 727-235-1478
Office: 727-849-9400
Fax: 727-841-9866
email:
Website: www.mrenzoni.prudentialtropical.com
"Delivering A World Class Experience.......One Client At A Time"
I'm never to busy for your referrals!!!
"The best way to predict the future is to create it!"
Mary has said she would like to work with me to help get your home sold. I will take pictures and
video of your home and our community providing a virtual tour. It is my understanding that homes showcased in
such a way can have you moved in a much shorter amount of time.
In any case, for any use or event, if you would like to have a video made of pictures and video you currently
have, or would like me to take the pictures and video to create a video for you, drop me an e-mail at
very reasonable rates :-)
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